SYNC SUMMIT HOLLYWOOD AGENDA
All sessions take place in a “Talk Show” Q&A format encouraging a dialog between attendees and speakers.
Day 1 – June 5, 2014
8:00 AM – 9:00 AM:
REGISTRATION
9:00 AM – 9:45 AM:
KEYNOTE
The Future Of Licensing, Branding, Sync and Copyright
Creating a better marketplace for composers, rights holders and users of music in visual media
MODERATOR:
To be announced
9:45 AM – 10:00 AM:
Meet and greet the keynote
This is your change to take a minute with the keynote to introduce yourself to them and share your goals and music.
10:00 AM – 11:00 AM:
PANEL DISCUSSION
Sync, Brands and the future of Artist Promotion
It’s a fact that artists (and the people that work with them) need to expand the ways and means used to promote production and generate revenue. Sync and brand affiliation are the fulcrum for artist development – having a song affiliated with a hit show or a multi-million dollar ad campaign is one of the surest ways to build audience and ultimately revenue. Join our experts on branding, sync and promotion as they discuss the ways and means artists build their presence in the 21st century.
PANELISTS:
John Anderson, CEO, Hunnypot Unlimited
Mick Lloyd – SVP, Licensing, Entertainment One U.S., LP
MODERATOR:
Joe Solo – Producer/Songwriter, Joe Solo Productions
11:00 AM – 11:15 AM:
Meet and greet the panelists
This is your change to take a minute with each panelist and introduce yourself to them and share your goals and music.
10:00 AM – 11:15 AM:
SYNC WORKSHOP – Television
A first come, first-served intimate discussion strictly limited to 30 people with a key music supervisor/licensing executive.
Speaker to be announced
11:15 AM – 12:15 PM:
PANEL DISCUSSION
TV is King: Making and Syncing Music for Television
With tight budgets and deadlines – and a constant need for music, TV production is one of the best places for a rights holder, composer or artist to build a productive, lucrative, long-term relationship with a music supervisor. But to do it, you’ve got to get in the door. And, once you’re in the door, you’ve got to deliver consistent quality on-time and on-budget. This panel features a candid discussion of the best practices, creative considerations and ways and means of working with TV production.
SPEAKERS:
PJ Bloom – Partner, Neophonic
Daryl Berg – Founder, Sound Canyon
Nora Felder – Music Supervisor, Picture Music Company
MODERATOR:
Mark Frieser – CEO, Sync Exchange/Sync Summit
12:15 PM – 12:30 PM:
Meet and greet the panelists
This is your change to take a minute with each panelist and introduce yourself to them and share your goals and music.
11:15 AM – 12:30 AM:
SYNC WORKSHOP – Advertising
A first come, first-served intimate discussion strictly limited to 30 people with a key music supervisor/licensing executive
Speaker to be announced
12:30 – 1:30 PM:
LUNCH
1:30 PM – 2:15 PM:
KEYNOTE CONVERSATION
Music and Film – an intimate conversation on soundtracks and composition
SPEAKER:
Robert Kraft – Founder, Kraftbox Entertainment
MODERATOR:
Mark Frieser – CEO, Sync Exchange/Sync Summit
2:15 AM – 2:30 PM:
Meet and greet the keynote
This is your change to take a minute with the keynote to introduce yourself to them and share your goals and music.
2:30 PM – 3:30 PM:
PANEL DISCUSSION
Music and Film: Composition, Sync and Placement
The right music can make a scene come alive. On this panel, we’ll compare and contrast the ways and means music supervisors, cinematographers and directors bring together music with cinema.
PANELISTS:
Lori Silfen – SVP Music, MGM
Richard Glasser – Executive in Charge of Music, Film/TV, The Weinstein Company
Jonathan McHugh – Head Chef/CEO, Song Stew Entertainment
MODERATOR:
Speaker to be announced
3:30 PM – 3:45 PM:
Meet and greet the panelists
This is your change to take a minute with each panelist and introduce yourself to them and share your goals and music.
2:30 PM – 3:45 PM:
SYNC WORKSHOP – Video Games
Speaker to be announced
3:45 PM – 4:30 PM:
KEYNOTE CONVERSATION AND CASE STUDY – TV
This keynote will feature a breakdown of the creative process between writer, music supervisor and show runner.
SPEAKER:
Speaker to be announced
MODERATOR:
Speaker to be announced
4:30 PM – 4:45 PM:
Meet and greet the panelists
This is your change to take a minute with the panelists to introduce yourself to them and share your goals and music.
4:45 PM – 5:00 PM:
NETWORKING BREAK
5:00 PM – 6:00 PM:
PANEL DISCUSSION
Video Games and Interactive Media
Some of the biggest deals in sync, brand affiliation and composition are taking place in the video game sector. Industry experts and artists discuss how music is used in video games and interactive media and where the challenges and opportunities are for rights holders and music makers.
PANELISTS:
Raphaella Lima, Music Supervisor, Electronic Arts
MODERATOR:
Speaker to be announced
6:00 PM – 6:15 PM:
Meet and greet the panelists
This is your change to take a minute with each panelist and introduce yourself to them and share your goals and music.
5:00 PM – 6:15 PM:
SYNC WORKSHOP – PROs and Placement
Speaker to be announced
END OF DAY ONE
Day 2 – June 6, 2014
9:00 AM – 10:00 AM:
REGISTRATION OPENS
10:00 AM – 10:45 AM:
KEYNOTE:
Music for Advertising and Brands
How music is used to enhance a brand’s image and presence, and how artists and rights holders work with brands.
SPEAKER:
Speaker to be announced
MODERATOR:
Speaker to be announced
10:45 AM – 11:00 AM:
Meet and greet the keynote
This is your change to take a minute with the keynote to introduce yourself to them and share your goals and music.
11:00 AM – Noon:
PANEL DISCUSSION:
The music is the massage: Advertising, Trailers, Brands and Marketing
How does music loom into a brand image? How does this translate into greater sales and a more positive brand image? And how do rights holders and composers work to meet the needs of advertisers and brands? This discussion will feature experts from brands, trailers and ad firms and how they use music to sell product.
PANELISTS:
Mike Jansen – Founder, Greater Goods Co
Toddrick Spalding – Music Supervisor, Trailer Park/High Bias Industries
Michele Bayer – Founder, Shelly Bay Music
Koo Abuali – Managing Director & Music Curator, FireWire Music Company
MODERATOR:
Speaker to be announced
Noon – 12:15 PM:
Meet and greet the panelists
This is your change to take a minute with each panelist and introduce yourself to them and share your goals and music.
11:00 AM – 12:15 PM:
SYNC WORKSHOP – Working with Publishers
Speaker to be announced
12:15 PM– 1:15 PM:
LUNCH
1:15 PM – 2:00 PM:
VANGUARD KEYNOTE
The Vanguard Keynote is presented by a key member of the music or entertainment community
KEYNOTE:
Speaker to be Announced
MODERATOR
Mark Frieser – CEO, Sync Exchange/Sync Summit
2:00 PM – 2:15 PM:
Meet and greet the keynote
This is your change to take a minute with the keynote to introduce yourself to them and share your goals and music.
2:15 PM – 3:15 PM:
PANEL DISCUSSION
Publishers, Labels, Placement and Sync
This panel is all about how publishers and labels work with artists and music supervisors in a challenging environment to promote, monetize and place music and composition in visual and interactive media.
PANELISTS:
Paula Erickson – SVP Licensing, Sony Music Entertainment
MODERATOR:
Speaker to be announced
3:15 PM – 3:30 PM:
Meet and greet the panelists
This is your change to take a minute with each panelist and introduce yourself to them and share your goals and music.
2:15 PM – 3:30 PM:
SYNC WORKSHOP – The Label Perspective
Speaker to be announced
3:45 PM – 4:45 PM:
PANEL DISCUSSION
I Like to Score – Placement and Original Composition
This panel is a showcase of the process, the people and the products of original composition for visual media.
PANELISTS:
Dinesh Wicks – Creative Director, The DA’s Office
MODERATOR:
Speaker to be announced
4:45 PM – 5:00 PM:
Meet and greet the panelists
This is your change to take a minute with each panelist and introduce yourself to them and share your goals and music.
3:45 PM – 5:00 PM:
SYNC WORKSHOP – Brands and Music
Speaker to be announced
5:00 PM – 6:00 PM:
PANEL DISCUSSION
The Practicalities of Sync and Placement
This panel spotlights the ways and models, new and old, that content owners, creators and music supervisors use for administration, discovery, asset management and deal negotiation, with particular attention paid to the best practices, services and tools that are most successful and more efficient.
PANELISTS:
Jay Cooper – Co-Chair, West Coast Entertainment Division, Greenberg Traurig
Shawn LeMone – Vice President and General Manager, Film & Television Media Department, ASCAP
Melinda Lee – General Manager, Getty Images Music
MODERATOR:
Geoff Mayfield –Music Industry Observer
6:00 PM – 6:15 PM:
Meet and greet the panelists
This is your change to take a minute with each panelist and introduce yourself to them and share your goals and music.
5:00 PM – 6:15 PM:
SYNC WORKSHOP – The Management Perspective
Speaker to be announced
7:00 AFTER PARTY AND SHOWCASES START:
In Cooperation with Hunnypot Unlimited
