Michael Gross is a polymath creative, music director and brand strategist, focusing on the intersecting fields of music, technology and media arts. he consults on special projects with forward-thinking clients looking for innovative content, campaign and partnerships solutions.
mg is well-traveled in the brand space, both literally and figuratively. following many years in-house with ad agencies in san francisco & los angeles, he moved to london in 2013, focusing primarily on fashion and music-tech, for clients like allsaints, shazam and rdio/pandora. as of september 2016 he has returned to california full-time, trading the grey of london for the sunshine of the golden state, but missing a good pub ale. occasionally he’ll find the time for a surf.
capabilities
• strategic marketing
• creative direction
• content development
• partnerships: talent & brand
• broadcast, integrated production
• music production
• curation
• playlist design: retail, online
• festival: production, curation, sponsorships
• visual branding
• data analytics
• digital marketing
• social monetization
• music supervision
• music licensing
clients
72 & sunny – allsaints – audi – cbs – droga5 – ea – edf – energizer – gatorade – grammys – infiniti – nfl – nissan – pepsi – pedigree – principal financial – quiksilver – rdio – southwest airlines – shazam – tbwa – twitter – venables bell & partners – visa
