Agenda

8:30 AM – 9:00 AM – In person and online

REGISTRATION, COFFEE AND NETWORKING

Pick up your badge, meet fellow attendees, visit sponsor exhibits and enjoy coffee before the day’s sessions begin.

9:00 AM – 9:15 AM – In person and online

Welcome & Opening Remarks

An overview of the day, the current state of AI in music for media, and why understanding both Operational AI and Generative AI is critical to the future of the industry.

9:15 AM – 10:00 AM – In person and online

Opening Keynote: The Future of the Music for Media Business in the age of AI

A look at how artificial intelligence is transforming film, television, advertising, games, streaming and branded entertainment and what every music professional needs to know to succeed now and in the future.

10:00 AM – 11:00 AM – In person and online

ROUNDTABLE DISCUSSION: Hollywood, AI and the evolution of music, content creation and production 

Studio executives, music supervisors, producers and technology leaders discuss how AI is being integrated into real-world creative workflows.

Topics include:

• Music supervision
• Film & television production
• Advertising
• Editorial workflows
• Enterprise AI
• Human oversight
• Current successes and challenges

11:00 AM – 11:15 AM

break

Coffee, refreshments, networking and sponsor demonstrations.

11:15 AM – 12:00 PM – In Person and Online

Roundtable Discussion: Operational AI: The Productivity Revolution

Discover how AI is streamlining every stage of the sync process—from discovery and metadata to rights management and workflow automation.

Topics include:

• Music discovery
• Metadata enhancement
• Rights verification
• Cue sheets
• AI-assisted search
• Workflow automation
• AI agents
• Enterprise applications

12:00 PM – 12:45 PM – In Person and Online

Founder Showcase

Meet the Companies Building the Future of Music AI

A series of fast-paced presentations from leading AI companies developing tools for the music, media and entertainment industries.

Each company will present their technology followed by audience Q&A.

12:15 PM – 1:15 PM – In person and online

Discussion/Review: AI Tools you should be using right now.

A highly practical, demo-driven session focused on real tools that can help you save time, optimize your workflows and do business better.

1:15 PM – 2:15 PM

Lunch and networking

Visit exhibitors, meet speakers and connect with fellow attendees.

2:15 PM – 3:00 PM – In person and online

Roundtable Discussion: Generative AI: Opportunity, Ethics & Commercial Reality

A balanced discussion examining the opportunities and challenges surrounding generative AI, copyright, licensing, creator rights and commercial adoption.

Topics include:

• Copyright
• Licensing
• Training data
• Ethical AI
• Commercial music creation
• Enterprise adoption
• Industry policy

3:00 PM – 3:45 PM – In Person and Online

Roundtable Discussion: Copyright, Rights & the Future of AI

Leading attorneys, publishers, labels and rights organizations discuss the legal landscape surrounding AI and intellectual property.

3:45 PM – 4:00 PM – In person and online

Networking Break

Coffee, refreshments, networking and sponsor demonstrations.

4:00 PM – 4:45 PM – In-person and online

ROUNDTABLE DISCUSSION: The Human Advantage: What AI Will Never Replace

As artificial intelligence becomes increasingly integrated into the creative process, one question remains at the heart of the conversation: what will always require human insight? This thought-provoking panel explores the uniquely human qualities that continue to drive great storytelling, music supervision, creative collaboration and artistic innovation.

Industry leaders from across music, film, television and technology will discuss where AI can accelerate productivity, where human creativity remains indispensable, and how the future belongs not to humans or AI alone—but to those who learn to work together most effectively.

Topics include:

• Creativity vs. automation
• Taste and creative judgement
• Human relationships and collaboration
• Storytelling and emotional intelligence
• Trust and decision-making
• The evolving role of creative professionals
• Building human-centred AI workflows
• Why the future is collaborative, not competitive

4:45 PM – 5:30 PM – In-person and online

roundtable discussion: the future of music supervision in the ai era

Leading music supervisors discuss how AI is changing discovery, pitching, metadata, deliverables and the future relationship between creators and decision makers.

Topics include:

• Better pitching
• Metadata quality
• Deliverables
• Clearability
• Trust
• Discovery
• Human curation
• AI-assisted workflows

5:30 PM – 6:15 PM – In-Person and Online

Closing Keynote: What’s Next? The Future of AI & Music

A forward-looking discussion examining where AI is headed over the next five years—and what creators, rights holders, technology companies and entertainment professionals should do today to prepare.

6:15 – 6:25 PM – In-Person and online

Closing Remarks

Final thoughts and sponsor acknowledgements.

6:30 – 8:30 PM – In-Person and online

networking reception and showcases

Continue the conversations over drinks and light refreshments while meeting speakers, sponsors and fellow attendees from across the music, technology and entertainment industries. And, see some great bands!

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