SYNC SESSIONS NY AGENDA
June 13, 2014 @ Le Poisson Rouge, 158 Bleecker Street
Learn More about Sync Sessions NY Sponsors
Sync Sessions Speaker List
All sessions take place in a “Talk Show” Q&A format encouraging a dialog between attendees and speakers.
9:00 AM – 10:00 AM:
REGISTRATION/NETWORKING
10:00 AM – 10:45 AM
SESSION I: Keynote – Music and Visual Media
A One-On-One Workshop and Candid Conversation on music, sync and placement
At the end of the day, a placement or composition for TV, Film, Advertising or Video Games is all about the music and its appropriateness for the project. Budgeting, clearance, timing and access to a particular music supervisor, director or developer all come into play, but if the music doesn’t fit, the buyer won’t commit. This Session features a practical dialog with a leading visual media producer and a walkthrough the creative and practical process of music and media.
SPEAKER:
Jim Black – Founder, Music And Strategy, Clearsongs
MODERATOR:
Mark Frieser – CEO, Sync Exchange/Sync Summit
11:00 AM – 12:00 PM:
SESSION II: Music is The Massage: Making and syncing music for advertising and brands
The importance of music in the messaging of a brand should not be underestimated – music has the power to help shape and build upon the public perception and imaging of a brand, and it’s use, when successful not only enhances the brand’s image but provides significant potential lit, audience and revenue to the artist featured. This panel features a discussion of the best practices, ways, means and creative considerations when brands, agencies and artists work together to build brand-enhancing campaigns.
PANELISTS:
- Zach Pollakoff – Senior Music Director, Grey Group
- Keith D’Arcy – Creative Licensing & Catalog Acquisition, Songs Music Publishing
- Eric David Johnson (AKA DJ Bunny Ears) – Executive Producer, Search Party Music
- Tony Shimkin – Composer and Producer, Noble Music
- Rob Schustack – Sr. Creative Director, Advertising, Primary Wave Music
MODERATOR:
- Randy Frisch – President, LoveCat Music
12:00 PM – 12:15 PM:
Networking Break
12:15 PM – 1:15 PM:
SESSION III: Artists and Composers: Sync and Scoring for Visual Media
What’s it like to work with some of the leading showrunners, music supervisors, producers and directors to score music for some of the most iconic movies and TV shows? What is the creative process and interplay between the composer and visual media producer? What’s it like when you get a sync and what are the best practices when licensing your music? This panel features an all-star roster of leading composers and artists discussing their perspective and the elements involved working with film, TV, Video Games and advertising.
PANELISTS:
- George S. Clinton – Composer
- Ira Newborn – Composer
- Melanie Pain – Artist
- Mark Roos – Founder, Roos Compositions
- Pat Irwin – Composer
- Helene Muddiman – Founder, Hollywood Elite Composers
MODERATOR:
Mark Frieser – CEO, Sync Exchange/Sync Summit
1:15 PM – 2:15 PM:
Pizza Party – Lunch Break
2:15 PM – 3:15 PM:
SESSION IV: Shooting, Scoring and Syncing for TV and Film
So what are the things that showrunners, supes and directors look for from musicians, libraries, artists and rights holders when they need the right song for a project? Clearcut (one-stop) rights? Great creative? On-time delivery? This panel features a conversation with leading composers, rights owners, music supes and other creatives discussing best practices, creative and the challenges and opportunities they face in working with music and visuals.
PANELISTS:
- Steve Scharf – SVP Creative, Carlin America
- Karen Lamberton – SVP, Film & TV Music and Strategic Marketing, RCA
- Benji Rogers – CEO, Pledge Music
- Nathalie du Bois – Head of North America: Conexion Media Group/Conexion Entertainment Group
- Mark Snow – Composer
- Michele Bayer – Founder,Shelly Bay Music
MODERATOR:
Richard Conlon – Music Executive
3:15 PM – 3:30 PM:
Presentation – David Brami, CEO, MOOZAR
3:30 PM – 4:30 PM:
SESSION V: The International Market: Syncing The Music Of Many Nations
This discussion is going to focus a bit less on the creative and a bit more on the practicalities of working in sync and composition. What are the best practices of working with music supervisors – or anyone that you want to bring music to? How do you put your best foot forward as a rights holder/owner and not trip yourself up before you begin.
PANELISTS:
- Luciana Pegorer – Executive Director, Brazilian Association of Independent Music, Managing Director, Delira Música
- Chan Kim – Chairman LIAK [Record Labels Industry Association of Korea]
- Vladimir Davydov – Partner, IKON
- Ed Yen – Founder, GCA Entertainment
- Robert Epstein – Partner, Cowan, DeBaets, Abrahams & Sheppard LLP
- David Steel – CEO, Steel Songs
MODERATOR:
Robert Singerman – Founder, Music With Subtitles
4:30 PM – 6:00 PM:
Networking Reception in Gallery
6:00 PM – 10:00 PM
Showcases/60th Birthday Celebration for Robert Singerman